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The Mezze Food Creator program

Your recipes inspire. Grow your audience.

Give your audience one more reason to like and save your videos: finding your recipes on Mezze so they can actually cook them. And turn your content into a new income stream.

More visibilityUseful insightsPaid mentions
  • +40%

    average reach growth among creators who tell their audience about Mezze. Results vary by account.

  • 3 perks

    for your content: visibility, insights, and earnings

  • 1 tap

    a like or a save to find your recipe on their Mezze profile

Unlock your videos’ potential

Turn the urge to cook into engagement.

Your audience wants to try your recipe? They can find it on their Mezze profile after liking or saving your video. Explain that simple step, and you give them a concrete reason to engage with your content.

  1. 1

    You inspire them

    Keep sharing recipes your way. Your personality and your cooking stay at the heart of your content.

  2. 2

    Your audience saves

    Invite viewers to like or save the video so they can find the recipe on their Mezze profile.

  3. 3

    Your recipes get cooked

    Your content follows your audience into the kitchen. The connection continues long after they watch.

Why join the Food Creator program?

Your recipes deserve a bigger audience.

Get discovered, learn what your audience actually cooks, and get paid when you mention Mezze. Here’s what the program can do for you.

01 — Get discovered

Your next followers are looking for something to cook.

List your profile on Mezze and put your recipes in front of people looking for their next meal. Being featured in the discovery feed gives them a way to explore your recipes and find your social accounts.

Turn new discoveries into new followers.

Meet a creator on Mezze

louloukitchen_

@louloukitchen_

Recipes to explore
983
Recipe imports
550
Explore her recipes

02 — Understand your audience

See what gets cooked after the like.

Views only tell part of the story. Mezze’s exclusive insights help you see which recipes your audience actually makes and understand what they’re craving.

Plan your next recipe with a clearer picture of what will get your audience cooking.

Turn insights into your next idea

  • Which recipes make it to the table?

    Find the content that inspires people to start cooking.

  • What do they keep coming back for?

    Spot preferences that can inspire your next recipes.

  • What should you post next?

    Use those insights to plan your upcoming content.

03 — Get paid for your mentions

Mention Mezze. Earn from your content.

Work Mezze naturally into your content and get paid for every eligible mention through the Food Creator program.

Help your audience find your recipes while building a new income stream.

Every eligible mention earns.

  1. 1. Get familiar with the program’s formats and terms.
  2. 2. Tell your audience about Mezze in your own words.
  3. 3. Get paid automatically for every eligible mention.

Rates and payment terms are agreed with you before you start.

Your next recipe could start something bigger.

Ready to join the Food Creator program? Tell us about your cooking and share your social links. Our team will walk you through the next steps.

Apply to the program

Before you get cooking…

›Who is the Food Creator program for?

Recipe creators on TikTok, Instagram, and YouTube who want to grow their visibility and better understand what their audience cooks. Send us your profiles so we can talk about joining.

›Why ask my audience to like or save?

Mezze lets users find recipes from videos they’ve liked or saved on their profile. Explaining how it works gives your audience a practical reason to save your video for later.

›What insights can I access?

The program helps you understand which recipes actually get cooked and what interests your audience, so you can shape your upcoming content. We’ll walk you through the available insights when you join.

›How do paid mentions work?

Through the program, every eligible mention of Mezze earns an automatic payment. Formats, rates, and payment terms are agreed with you before you start.

›Will my recipes still link back to me?

Yes. Your name and a link to your original video help users find your content and discover more of your cooking.

You create the recipes. Let’s help them reach more people.